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Marketing Manager

Sydney, NSW | Full-Time | On-Site

About us:

Glitch Productions is an independent animation studio based in the heart of Parramatta CBD. Our Youtube channels, SMG4 and Glitch Productions, have over 11 million subscribers, more than 4 billion views, and are still growing strong. Our studio is filled with young, passionate, and fun-loving artists that are determined to change the way animation is produced on the internet. We have worked with entities such as Screen Australia and Epic Games, and continue to grow year on year by delivering exciting content and stories to our millions of fans.

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Job Information:

We are currently looking for an experienced and diligent marketing manager to assist in strategising and managing all our ongoing marketing campaigns, merchandise programs and shepherding the production for advertising materials for said campaigns. 

 

Because we operate entirely on the internet and market to an audience that frequently uses the internet, the candidate MUST have a strong understanding of internet/gen z culture. That is, they should know what all the latest memes, internet trends, and big influencers are on the internet.

 

Further, as we are an animation company and make multiple references to games/pop culture/’animation regularly in our content, the producer MUST have a strong understanding of gaming/animation/anime/pop culture.

 

You will be required to work closely with the creative and production teams to build the social media presence of the company and its IP and analyse results for efficient returns on investment. You will assist in strategising marketing campaigns based around the company’s projects such as merchandise releases, releases of new series, live touring events, and more.

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Your duties will include:​

  • Management of the marketing team as well as designers, artists, and editors as needed. This includes the planning of team member schedules and development of their skillsets, the creation of creative briefs, and quality assurance on all deliverables submitted for marketing purposes.

  • Ideating marketing materials and creative posts.

  • Assisting with the planning of marketing campaigns, including the creation of the campaign’s goal, primary voice, major marketing beats, and schedule.

  • Maintaining a high level of creativity, innovation, and uniqueness in all public facing marketing material, including videos, images, social media posts, copy and websites. 

  • Cultivating the unique “voice” of the company and its brand, as well as tailoring that voice to the individual IPs and brands under our management.

  • Creating copy for social media, websites and other mediums across any of our brands and being able to capture the voice of said brand in the copy.

  • Assisting the merchandise team in the ideation of new products based on audience demand and interest in specific characters and IPs.

  • Communicating and reporting to stakeholders including the executive team, brand managers, and series creators.

  • The creation of analytic reports on the results of marketing campaigns and the creation of plans based on the data created.

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The ideal candidate will have:

  • A strong understanding of internet, animation, anime and gaming culture

  • Strong management and communication skills.

  • Producer experience in any of the following industries; animation/TV/Films/Games/Online Video/Streaming

  • Have a keen, critical sense of good design and entertainment value, as well as an understanding of brand identity.

  • Experience in ideating, strategising, and executing a creative campaign for a product or service.

  • Be extremely organized and have a strong work ethic.

  • Marketing IP, shows, brands, games and/or films.

  • Experience with social media community building.

  • Experience launching and managing advertising campaigns.

  • Strong analytical skills.

  • Engaging personality and willingness to learn.

  • Positive, go-getter attitude with a passion for making things.

  • Consistently strong problem-solving skills, as well as the capability to work in a disciplined manner and to make timely, well-thought-out decisions.

  • Strong interpersonal, social, and communication skills, with a desire to work closely with other professionals in a team setting.

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Bonus Skills

  • Photography

  • Video Editing

  • Animation 

  • 2D art 

  • 3D art

  • Graphic design

  • Experience in being a content creator

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What We Offer

  • A competitive starting salary with reviews every 6 months.

  • A flexible work arrangement and schedule, with options for work from home and flexi-hours.

  • A relaxed and fun office environment where individual input is valued.

  • Regular work functions and free entry to conventions and events.

  • Relocation assistance for workers wishing to move to Sydney.

  • Close to public transport in the heart of Parramatta CBD.

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